9 essential watch-outs when running a competitor social media review

9 essential watch-outs when running a competitor social media review

Competitor social media audits are all too often riddled with misleading information – this post explains how to avoid some common pitfalls.

We do like to be beside the seaside 🌊

We do like to be beside the seaside 🌊

Having launched the business in Epping in 2014, we now have moved location to sunny Leigh-on-Sea.

“Why I’m ghosting Snapchat”… (the challenge of where to direct your efforts on social media)

“Why I’m ghosting Snapchat”… (the challenge of where to direct your efforts on social media)

“I have to start ghosting Snapchat” I heard a social media manager say the other day. This struck me as both a masterful ‘tech geek’ pun AND an astute observation on a major challenge social media teams face.

Is there space for Spaces? (are Audio Chat Rooms all they’re cracked up to be?)

Is there space for Spaces? (are Audio Chat Rooms all they’re cracked up to be?)

The race to win in the audio rooms space is heating up. With Twitter and then Facebook looking to provide an alternative to the invite-only Clubhouse, audio has been the talk of the social media town. But is the excitement justified?

Hitting the social, customer care sweet spot in retail

Hitting the social, customer care sweet spot in retail

Physical retail stores are some of hardest hit businesses with the coronavirus lockdown restrictions. As 2021 continues to be ‘anything but normal’, we wanted to share five practical tips to help retailers maximize social customer care, to support operational efficiency.