ObservationsResearchSocial business What if you could only tell people ONE thing about your business Imagine it's a year from now. What's the one thing you'd like people to know/…SimonJune 9, 2023
ObservationsSocial business The power of social media micro-interactions "What impact did social media have on our audience's view of us this year?" This…SimonDecember 6, 2022
ObservationsSocial business 10 tips to give your competitor social media benchmarking better context Competitor social media audits are all too often riddled with misleading information - this post…SimonSeptember 13, 2021
ObservationsSocial business What’s in store next term for social media measurement? (and which class it should move to) What should next term hold in store for social media? Which lessons does it need…SimonJuly 24, 2019
Future proofObservationsSocial business Why the KISS principle 💋 is more important for social media than ever before I was recently reminded of a post I wrote in January discussing how brands could simplify…SimonNovember 3, 2018