ObservationsSocial business Broad audience targeting in social media – a super straightforward guide Over the last 18 months, particularly with the likes of Meta, there has been a…SimonOctober 6, 2023
Observations Best ways to add hyperlinks to your posts on each social media platform This sounds like a very basic blog post. But in recent weeks, the social media…SimonSeptember 2, 2022
Social business “Why I’m ghosting Snapchat”… (the challenge of where to direct your efforts on social media) "I have to start ghosting Snapchat" I heard a social media manager say the other…SimonJuly 19, 2021
Future proofObservations Professionals are people too… One of digital marketing’s real strengths is its ability to target highly segmented audiences at…SimonFebruary 3, 2020
Observations Social networks as Christmas dinner Just for fun, we’ve allocated social networks to parts of a Christmas dinner. A very…SimonDecember 19, 2019