AIFuture proofSocial business What does AI think of your brand? In this video I talk about the importance of considering how your business shows up…SimonApril 15, 2025
Influencer marketing Why use influencer marketing? On this very sunny day(!) I offer up some fundamental answers to the question "why…SimonMarch 22, 2025
AIFuture proof Practical AI use cases for employees Here's my list of practical AI use cases for employees (to be updated over time)...…SimonMarch 3, 2025
Social business The art of deciding what to exclude in your social media strategy In this video I outline the importance of having real clarity (and documenting) what the…SimonJanuary 12, 2025
Observations Social media monitoring and the “right time” to reply In this video I discuss the concept of the 'correct timeframe' for responding to audience…SimonDecember 12, 2024