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Snapchat self-serve ads. Plain sailing or choppy waters?

Snapchat self-serve ads. Plain sailing or choppy waters?

June 7, 2017

In the coming days Snapchat will launch their self serve ads-manager in the UK, enabling anyone to start advertising on the platform. What will this mean for advertisers and their agencies? And how will it compare to Instagram, which did the same last year?

Picture this 🤳 Is social media listening getting sexy?

Picture this 🤳 Is social media listening getting sexy?

May 5, 2017

The ability to monitor what people are saying on social media is nothing new. But the ability to monitor what people are “seeing” will completely change this discipline over the next 24 months.

The Danger of Bubbles: Social Test & Learn Lessons re: Pepsi.

The Danger of Bubbles: Social Test & Learn Lessons re: Pepsi.

April 7, 2017

So “that” Pepsi ad staring Kendall Jenner certainly attracted plenty of “attention” earlier this week. The cynic in me wonders if they might be secretly chuffed to have achieved such notoriety in such a short space of time – there’s no such thing as bad publicity?  [I don’t think that’s necessarily the case in this situation […]

Our services:

We provide our clients with a wide range of services such as running global audits, developing playbooks, advising on social media management tools and delivering training.

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Why do I need slp consulting?:

Drawing on 13 years of management consulting, agency and client-side experience, we combine strong process, creativity and real experience of what works and what doesn’t. Plus we’ve been lucky enough to support some of the biggest UK brands across a range of sectors.

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About us:

slp consulting was founded by Simon Preece in 2014, former management consultant and head of social at Sainsbury’s. The objective? To help organisations better manage the impact of social media on their consumers, prospects and employees.

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Client testimonials

I don’t think we will ever see a better use of this type of [social data] analysis.

Neil Douthwaite, Insight Manager, Syren Strategy

Your research and presentation was insightful and educational. We found it very useful that you provided us with clear, easy to implement short term actions as well as great long term improvements and strategy.

Nina Ghita, Marketing Manager, ROX Jewellery

The team thoroughly enjoyed the workshop and found the guidance really useful. It’s set us on the right path for developing our approach.

Robyn Glen, Head of Digital, Slimming World

The quality of the work is fantastic and Simon has the ability to work both as a consultant who dips in and out but he can also take control of projects and keep the momentum going end to end.

Katie Lee, Managing Director, Gravity Road

The workshop was superb, and from the flow of ideas I’ve had from the team since, it’s clearly made a big impact and excited them as well. The session was exactly what we wanted.

Chris Hall, Customer Response Manager, The FA

Simon’s knowledge is both broad & deep & one can have confidence knowing here is someone who has devised & implemented successful social media campaigns for one of the country’s best known retail brands.

Pauline Kent, Director, Satellite PR