B2B social media strategy toolkit

This toolkit provides you with a comprehensive and straightforward way to organise the many moving parts of social media, including:

• Objectives, audiences and themes
• Role of social media
• Content planning
• Content creation
• Content distribution
• Community management
• Colleague social media policy
• Measurement and reporting
• Roles and responsibilities

It includes a range of working examples, supporting guidance and:

• 12 x templates
• 7 x checklists
• 1 x content planner