Regardless of an organisation’s size there are fundamental components required for the successful use of social media. Our Social Operating Model Diagnostic provides a tried and tested framework for evaluating these.
We start with a ‘discovery’ phase, using interviews, questionnaires and desk research to:
- Better understand the client’s objectives
- Evaluate the business environment they’re operating in
- Analyse existing social media supporting capabilities and governance structure
- Contrast how competitors and other relevant brands are approaching social media
We provide clients with a report defining what’s working well and where opportunities for improvement exist, scored against each of criteria listed above. We’re big fans of helping clients visualise their situation using techniques such as Harvey Balls↗️ to illustrate how they’re performing across different areas.
The findings from these reviews will lead into the development of recommendations, delivered as a roadmap of activities.
The Social Operating Model White Paper
⤵️ You might like to download our white paper which explores seven different aspects of social media governance where enterprises can struggle.
⤵️ You can download the Social Operating Model Diagnostic product summary here.
Get in touch
If you’d like to learn more about our services please email, call or complete the form below.
Call: 0203 290 6064